Adwords Management

What is Adwords Management?

Adwords – now known as Google Ads, is the world’s most popular form of Pay Per Click (PPC) advertising. It allows businesses to create advertisements to feature in Google searches. As a business, you can bid on keywords and when a Google user enters that keyword as a search term, the winning adverts will appear in the ad space on the search results page.

By choosing and bidding on keywords relevant to your business, Google Ads will drive targeted traffic to your website, bringing your products or services to the attention of potential customers who are already searching for what you offer.

What does the Google Ads Management Service Include?

Our Google Ads Management Service takes the stress and guesswork out of setting up and managing your Google Ads campaign. It includes:

Planning
Each campaign is unique and tailored to your specific needs and goals. After identifying your audience, we research the best possible search terms and phrases to reach that audience.

Development
We write captivating ad copy and create landing pages designed to maximise click-through rates.

Auditing
We undertake ongoing monitoring of your campaign to ensure it achieves the best possible results and will make or suggest changes to any existing campaigns.

Evaluation
We analyse the performance of your campaign and recommend actions for future success.

What Can You Gain from An Adwords Campaign?

When used in conjunction with other practices such as SEO, Google Ads is an effective way of driving traffic to your website and getting the attention of your target audience. It is a highly targeted form of advertising since your ad will only be shown to Google users who have used search terms relevant to your keywords. It also delivers quicker results than organic methods and has a massive global reach.

With Adwords, you set a daily budget so you’re in control of how much money you spend and you only ever pay when someone clicks through to your site, so you’re not wasting money paying for people to view your ad without results.

How We Can Help?

Undertaking a Google Ads campaign can seem a daunting undertaking. With our Adwords Management Service, you get the benefit of our expertise and ongoing support to ensure your campaigns are successful and deliver tangible results. Give us a call on 01706 482017. We’d love to discuss how our Google Ads Management Service can help you achieve your business goals.

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