Website Audit

The Importance of a Website Audit

A website audit is like an MOT for your website. It provides an overview of your website’s performance by analysing the factors that impact its success.

By conducting a website audit, you will learn in-depth about what is working on your website, and what isn’t. Your visibility in search engines will be assessed, as well as the quality of your content, and how user-friendly it is. Put all this together, and you will get a clear picture of what is going well on your website, and what can be improved. Doing this will prevent small issues from snowballing into larger ones, allowing you to manage your site effectively. It also gives you a great benchmark to measure the future success of your website.

Website Audit

Content Audit

A content audit evaluates all the content on your website to ensure it adds to the value of your site. Good quality content needs to be interesting and informative while appealing to potential customers. 

This audit looks at all the written content on your website, from web copy to blog posts, to ensure that it answers your audience’s questions. The content should provide potential customers with solutions, next steps they need to take, and how you can help them. 

User Experience Audit

Your website can be optimised for search engines and filled with high-quality content, but if it’s slow, glitchy or difficult to navigate, visitors aren’t going to stay long or come back. A user experience audit simply looks at how user-friendly your website is. Factors such as website speed, number of menu tabs, and intrusive pop-ups are all taken into account. How quickly users can find the information they need and how easy it is for them to contact you is also taken into account.

How Can We Help?

A website audit is an invaluable tool for evaluating your site’s performance and identifying problems or areas that can be improved. If your website isn’t attracting customers or appearing in search results, we can help you figure out why and what can be done to ensure that your website works for you.

Website Audit

Get in touch today to discuss your auditing needs or call us on 01706 482017.

Get In Touch With Us

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    Shine On Digital is professional and extremely focused on achieving the goals we set. They pretty much become your marketing department. They don’t over promise nor under achieve. I would highly recommend them!

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    The team at Shine On Digital are incredibly talented at managing social media campaigns and have done a tremendous job in increasing our online awareness since they started working with us. They are responsive, flexible and most importantly understand exactly what we require. It is a pleasure working with them.

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    The team at Shine On Digital have been very proactive with keeping all our social platforms up to date as well as increasing customer engagement and traffic to our website.

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    A real pleasure to work with, Shine On Digital made every step of the process easy. The work produced is of great quality and presented in easy-to-understand formats. Maddie is hugely understanding, knowledgeable and attentive.

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    The Association Of Festival Organisers

    Here at the Association Of Festival Organisers we have been working with Madeline Spear from Shine on Digital for the last two years. We have found her and her company to be fast, efficient and very well versed in issues of social media and web marketing. I would strongly recommend Maddie for her friendly and business-like approach to her work.

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    Rossendale Borough Council

    The team at Shine On Digital are easy to work with and very responsive – the support provided is first class! We would definitely recommend the professional, friendly and helpful way that Shine On Digital deliver their services.

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    Shine On Digital has been perfect from start to finish and I am extremely impressed with the service. It is great to be working with a company that is owned by such a lovely lady! I’d definitely recommend them!

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    Excellent and affordable service. Professional and friendly advice.

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    B&E Boys

    Due to the proactive way, clarity and honesty in how Shine On Digital work when providing social media management we were quick to ask for help with the provision of new websites. Shine On work around the clock and as a customer we feel valued and looked after. We would not hesitate in recommending Shine On Digital.

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    Excellent personal service! Shine On Digital go above and beyond making sure you have a thorough understanding of all aspects of digital marketing. Their service really helped me move my business forward.

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    I’ve used Shine On Digital on several occasions now and they’re very knowledgeable and affordable. No hard sell like a lot of the other social media companies. Highly recommend.

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    Hawley Logistics

    Shine On Digital are always on the end of the phone for anything we need and have been a pleasure to work with. We now have a fantastic website and various other online presences to help grow our business.